John Lewis Direct Selects Talisma For Improved Online Customer Service - Talisma to help johnlewis com reduce email response times

Released on = June 7, 2006, 7:53 am

Press Release Author = James Delves, Wildfire PR

Industry = Internet & Online

Press Release Summary = London, UK - 7th June, 2006 - Talisma® Corporation
(www.talisma.com), the leading provider of enterprise Customer Interaction
Management (CIM) solutions, has won a contract with John Lewis Direct (JLD), the
direct selling arm of the John Lewis Partnership, one of the UK\'s top ten retail
businesses. JLD will use Talisma Email as a hosted solution, via Talisma's UK-based
secure data centre, to cost-effectively manage the large volumes of customer emails
submitted via www.johnlewis.com.





Press Release Body = John Lewis Direct, which encompasses the John Lewis website,
www.johnlewis.com, and catalogue retailing, currently receives around 2,500 emails
per week. By working with Talisma, the retailer aims to reduce email response times
significantly from its current response time of within 12 working hours. Talisma
Email gives agents a complete view of each customer's history ensuring that JLD's
growing number of online customers receive rapid, accurate and consistent responses,
increasing satisfaction.



"To improve the service offered to customers via email, it was vital that our email
management system could give us visibility of all online customer contact, as well
as the ability to measure volumes and speed of response," said Richard
Lloyd-Williams, Business Analyst in the IT & Web Team of John Lewis Direct. "Talisma
Email fulfilled these requirements and also proved to be the most intuitive tool for
quickly building email replies from approved template paragraphs, which will help to
increase our response times even further."



"Online consumers in the UK are becoming increasingly demanding and to secure their
loyalty retailers must deliver a consistently superior level of service," commented
Craig Gordon, MD EMEA for Talisma. "Talisma Email enables organisations to improve
customer satisfaction and cut costs while quickly and professionally managing their
growing volumes of email through its comprehensive email response management
system."



*****



About the John Lewis Partnership

The John Lewis Partnership operates 27 department stores across the UK, John Lewis
Direct, a website and catalogue business, and 173 Waitrose supermarkets and has a
turnover of over £5bn.


John Lewis "Britain's favourite store 2005*" typically stocks more than half a
million separate lines in any one year and seeks to be an 'all-under-one-roof'
destination for an entire region of shoppers. Fashions, furnishings and household
goods of all kinds are offered with excellent service and free delivery - all at
competitive prices. 15,000 lines focused on the best of home and giftware are also
available online at www.johnlewis.com or in one of the range of seasonal catalogues.
For details of your nearest John Lewis department store location please call 08456
049 049 or visit www.johnlewis.com

Waitrose, voted "Britain\'s favourite supermarket*", combines the convenience of a
supermarket with the expertise and service of a specialist shop. It offers fresh and
frozen foods, wines and groceries as well as delicatessen, cheese, fresh fish, meat,
patisserie and hot-food counters.

*Verdict research, January 2006



About Talisma
Talisma is a global provider of Customer Interaction Management solutions that
enable businesses to deliver a truly exceptional customer experience. Talisma's
solutions integrate the power of email, phone, chat, and self service with a robust
and mature customer interaction management Web services platform, comprehensive
analytics, and a system-wide knowledgebase. Talisma\'s global customers include AOL,
Aviva, Banque Populaire, Betdaq, Canon, ChevronTexaco, Citibank, Dacorum Borough
Council, Daimler-Chrysler, Dell, DHL, E.on, EPSON, Ericsson, Intuit, Microsoft, MWB,
Pitney Bowes, Siemens, Sony, Sprint, NHS University Hospital of Leicester and
Xchanging. For more information, visit www.talisma.com.



Web Site = http://www.wildfirepr.co.uk

Contact Details = Wildfire PR, Suite 7, The Sanctuary,
23 Oakhill Grove, Surbiton, Surrey
KT6 6DU, United Kingdom,
Tel: 020 8339 4420 Fax: 020 8390 6281

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